We are community! Across the years, we’ve shared beers and tears. We’ve celebrated and supported each other on these trips around the sun. Now is one of those times. Recently community leader and Office Depot MSP program executive Michelle McBain  announced that she is having open heart surgery this coming week.

Michelle and her husband Jay (an analyst at Forrester) have been tireless supporters of the community. Michelle has been a strong advocate for women in technology and a cheerleader

 

machine learning and big data why they have to work together

Machine Learning is an Artificial Intelligence technology that allows computers to learn without having been explicitly programmed for that purpose. To learn and grow, however, computers need data to analyze and to train on. In fact, Big Data is the essence of Machine Learning, and Machine Learning is the technology that makes full use of the potential of Big Data.

What is Machine Learning?

If Machine Learning is not new, its precise definition remains confusing for many people.

Analytics

By Fabrice Martin

Marketing directors can’t make decisions in a vacuum. They need information about their customers, their channels and all the touchpoints that help them to connect with each other. How can they deliver what the customer wants unless they can see through the customer’s lens?

Customer interactions with a brand are

 

Cloud

Businesses are well aware of the fact that IT environments generate data that needs effective storage technology and data recovery technology like backup and disaster recovery. This applies to all kinds of businesses regardless of the size (SMBs, SMEs, Large Enterprises). So, why are SMBs, SMEs or startups reluctant about purchasing and setting up these technologies? It’s the price tag on them.

Business analyst help guide businesses in improving processes, products, services and software through data analysis. These agile workers straddle the line between IT and the business to help bridge the gap and improve efficiency.

Continuing our thought leadership momentum, we’re happy to announce a robust line-up of Summer quarter topics for MSPs, Consultants and IT Pros. As is often the case with colleges in the Summer, we’re exploring a range of technology topics that, in some cases, push the comfort zone of technology professionals. And that’s a good thing: critical thinking!
Highlights are in order and you can learn about every complimentary lecture here

July 18: Online Video Marketing: Six Essential Principles of Success (Kevin Hunter)
This is a case of not judging a session by its title. The back story is that Kevin Hunter the THE MAN

Lead generation is absolutely crucial to your business. Lead generation is the practice of finding and drawing in potential customers to your business. There are a variety of ways to do this including via social media or even investing in certain tools that can help you generate leads.

One way you can easily generate leads without stepping outside of your website or investing in any expensive tools is to work through your own blog. In this article, we are going to look at 10 of the easiest ways for you to convert B2B leads through your blog.

Many small businesses do not seem to understand the importance of taking small steps all year long as one of the most vital keys to minimizing tax responsibilities and avoiding expensive tax penalties. As well, there are many eligibilities that small business owners are not even aware that they are entitled to, especially in light of the most recent tax reform laws.

 smbs driving analytics growth

Louis Columbus , CONTRIBUTOR

Small & Medium Enterprises (SMEs) spend more on software subscription services and new software, while large enterprises spend more on maintenance and consulting.

Let’s take a last look back at the recent Lenovo Accelerate conference. As is my tradition, I like to pause between my initial reporting and now (a couple weeks later) to reflect on what was communicated. Think of it this way. I call it the conference sun tan. When you attend and immediately leave a conference, you are typically pumped up and psyched. That’s the sun tan. What happens a week later? The sun tan starts to fade and we all return to normal. That’s the context for a look back.

Lenovo launched its annual partner confab by creating a humble vibe.

It’s right out of the old school business playbook. It’s about portfolio diversification, risk reduction and greater customer choice. And it’s ultimately about a stronger Kaseya. Just prior to its annual KaseyaConnect conference in Las Vegas last week, Kaseya announced its acquisition of Unitrends, a mid-market enterprise and MSP backup provider. In a 1:1 interview with Fred Voccola, CEO of Kaseya, I got the inside scoop. Warning. A couple more ten dollar words ahead.

Over the past year, I’ve worn out a Lenovo laptop as a road warrior. In a pinch, I went up to the SMB Nation mini-storage and grabbed a third-tier brand laptop to get me by until the annual Lenovo Accelerate conference this past week in Las Vegas. My intention was to ask the newly installed president Matt Zielinski just one question: sell me a laptop. I believe the president role in a large company such as Lenovo should be akin to rainmaker not bottle washer. Zielinski’s career path is on the sales-side, not operations. Could he sell me a laptop?