Lead generation is absolutely crucial to your business. Lead generation is the practice of finding and drawing in potential customers to your business. There are a variety of ways to do this including via social media or even investing in certain tools that can help you generate leads.

One way you can easily generate leads without stepping outside of your website or investing in any expensive tools is to work through your own blog. In this article, we are going to look at 10 of the easiest ways for you to convert B2B leads through your blog.

Many small businesses do not seem to understand the importance of taking small steps all year long as one of the most vital keys to minimizing tax responsibilities and avoiding expensive tax penalties. As well, there are many eligibilities that small business owners are not even aware that they are entitled to, especially in light of the most recent tax reform laws.

Let’s take a last look back at the recent Lenovo Accelerate conference. As is my tradition, I like to pause between my initial reporting and now (a couple weeks later) to reflect on what was communicated. Think of it this way. I call it the conference sun tan. When you attend and immediately leave a conference, you are typically pumped up and psyched. That’s the sun tan. What happens a week later? The sun tan starts to fade and we all return to normal. That’s the context for a look back.

Lenovo launched its annual partner confab by creating a humble vibe.

Over the past year, I’ve worn out a Lenovo laptop as a road warrior. In a pinch, I went up to the SMB Nation mini-storage and grabbed a third-tier brand laptop to get me by until the annual Lenovo Accelerate conference this past week in Las Vegas. My intention was to ask the newly installed president Matt Zielinski just one question: sell me a laptop. I believe the president role in a large company such as Lenovo should be akin to rainmaker not bottle washer. Zielinski’s career path is on the sales-side, not operations. Could he sell me a laptop?

It’s right out of the old school business playbook. It’s about portfolio diversification, risk reduction and greater customer choice. And it’s ultimately about a stronger Kaseya. Just prior to its annual KaseyaConnect conference in Las Vegas last week, Kaseya announced its acquisition of Unitrends, a mid-market enterprise and MSP backup provider. In a 1:1 interview with Fred Voccola, CEO of Kaseya, I got the inside scoop. Warning. A couple more ten dollar words ahead.

Big Data

The big data analytics technology is a combination of several techniques and processing methods. What makes them effective is their collective use by enterprises to obtain relevant results for strategic management and implementation.

In spite of the investment enthusiasm, and ambition to leverage the power of data to transform the enterprise, results vary in terms of success. Organizations still struggle to forge what would be consider a “data-driven” culture. Of the executives who report starting such a project, only 40.2% report having success.

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