Lenovo Rebrands NAS Products as LenovoEMC Storage Solutions (in North America)

Having just come out of its Accelerate partner conference a few weeks ago, where it launched several new products, (click here to see product reviews by our own contributing writer Jay Weiss) Lenovo is on the move again, today unveiling its LenovoEMC portfolio of Network Attached Storage products.

According to the company, the portfolio is now available through Lenovo channel partners and direct from Lenovo in North America. With this announcement, LenovoEMC products are now fully integrated into Lenovo’s channel partner program.  

 Effective today, with new product orders, the EZ Media and ix Series Desktop line now carry the Lenovo Iomega brand while the px Series Desktop and px Series rack mount families, with additional enterprise-level capabilities, are now branded as LenovoEMC products. 

Enterprise-level capabilities provided by the LenovoEMC products include hot-swap, server-class drives, volume encryption and snapshots.   
The LenovoEMC joint venture was finalized earlier this year in January.  In addition to the joint venture, the global strategic partnership between Lenovo and EMC Corporation encompasses an x86 server technology development program, as well as an OEM and reseller relationship for EMC’s storage solutions.