SaaS provider AppRiver, LLC announced today a year-over-year 30 percent increase in channel growth, solidifying 2014 as the company’s strongest year yet.
More than half of AppRiver’s revenue is now driven by the channel, and its growing relationships with partners and Microsoft led to a 21 percent increase in active partners and 350 percent increase in number of partners engaged to sell Office 365.
“In 2014, we focused more on relationship management to ensure our partners could build profitable relationships with their customers,” said Justin Gilbert, channel sales manager, AppRiver. “This direction is resonating. Not only are we committed to equipping partners with the right tools, but we’re providing a cloud-based, comprehensive and affordable technology that protects businesses from the most sophisticated cyber threats.”
AppRiver projects continued growth in 2015, and developed a diverse set of new programs for partners and customers, including: partner certification; lunch and learn one-hour training sessions; short webinars about AppRiver products, management interfaces, and further information about the company and its partners; and targeted campaigns and incentives.