NetSuite announced today it selected a new chief marketing officer, Fred Studer.
In his position at NetSuite, Studer will oversee worldwide marketing initiatives and work to increase awareness and use of Netsuite’s cloud-based business management software.
"Fred's broad experience in enterprise and consumer technology, his innovative approach to marketing and his incredible enthusiasm are an ideal fit as NetSuite continues to lead the way forward in the market for cloud-based business software," said NetSuite CEO Zach Nelson. "Being a passionate marketer myself, I am excited to be working with another marketer with such a creative and innovative flair."
Studer’s prior experience includes executive marketing positions at both Microsoft and Oracle.
"I'm extremely proud to be joining NetSuite as CMO," Studer said. "NetSuite has amazing prospects for continued significant customer growth over the coming years; its strategic direction and track record for innovation mean that the company is extremely well positioned within its market. NetSuite's passion for building long-lasting customer success and developing innovative products were significant factors in my decision to join the company. NetSuite has a unique and thriving culture and I'm thrilled to be part of it."
